"Whyte PR has been a great help in generating visibility and coverage for Hyster-Yale. They have specialist experience in B2B communication, which was ideally suited to our multi-national and diverse industrial company. They helped us with the publicity for a major launch (a new hydrogen-powered forklift), which achieved great results, and they've always provided support when we need to get the word out to market about a new product, service or case study. Brent and the Whyte PR team are results-focused and even when we’re too busy to submit material, they’ll think of new ideas for us, which really helps when times are busy. I've been really happy with the service and results from Whyte PR, and I'd happily recommend them to any B2B company seeking publicity, visibility and strong PR results"
"During the time I have worked with Whyte PR, Brent Whyte and Jack Mallen-Cooper have always been accessible, supportive, creative and constantly seeking new ways to increase our brand visibility and media coverage. The team have always thought strategically and been involved and interested in our business to ensure they have a deep understanding of the complex automation industry. Brent and his team have always been professional and have made substantial improvements to the improve the visibility of Swisslog Australia. They are an integral part of our marketing team and are an absolute pleasure to work with. They have not only added value locally, but also supported with content for our global Swisslog team. I cannot speak highly enough of Whyte PR and would highly recommend them to anyone looking for a B2B partner to increase visibility and coverage."
"An effective PR professional can make an enormous difference to both individuals and businesses. Whyte Public Relations is not only highly qualified but very skilful, modern and experienced in their delivery of PR solutions that met our company's brief and delivered results. Brent and Jack's professionalism and expert knowledge made them a turn-key public relations and advertising solution for our business and were an absolute delight to work with. I would recommend Brent and Jack and the team at Whyte Public Relations."
Boon Edam Australia has evolved considerably during the past five years and Whyte Public Relations has remained flexible and responsive to our changing needs throughout that time. Whenever I have contacted them with unexpected projects I know that I can count on Brent Whyte and his team to provide immediate proactive support, advice and most importantly results.
The firm has strong connections with journalists who write for the high-calibre national and regional media outlets that we have targeted, and they have a proven ability in generating high value media coverage with placements of our very specific content in a large variety of types of outlets (including print, electronic and social media). That coverage has reinforced our brand messages and increased the visibility of Boon Edam Australia beyond what we could have afforded to do with paid advertising.
The firm's principal, Brent Whyte has been highly accessible and involved with strategy and direction of our account from the beginning. The account management has been unwavering and innovative under the administration of senior Account Manager, Jack Mallen Cooper, for all of the past five years - a rarity in the agency world. Their professionalism and reliability has served us well, both in Australia, and on an international scale having integrated seamlessly with our Dutch head office and other subsidiaries around the world. The Whyte team has worked well with our internal staff and has strongly supported the objectives of the other segments of our marketing goals. And what has particularly impressed me is their willingness to understand our unique market niche within which we operate. The Whyte staff literally feel like employees of our business.
Whyte PR have been invaluable to Boon Edam Australia and I have enjoyed working with Brent and his talented and hardworking team very much. On behalf of Whyte Public Relations I would be happy to speak to any Manager considering working with the agency.
Whyte PR has been a valuable partner for CST Wastewater Solutions over the past decade. They have consistently and cost-effectively delivered outstanding publicity/visibility results in local, national and global B2B and industrial media. They are easy to work with and have all the right media contacts for our niche area of business.
What's particularly useful to us, as a busy company, is that they're self-starters. If we haven't given them much to write about, they'll actively seek the material they need to ensure a constant flow of material. I'd happily recommend them to any B2B company seeking increased visibility, brand awareness and publicity.
Whyte PR has been particularly helpful in extending the local and global reach of our hot water RV products after we introduced a new model. Not only did they push hard in attracting both distributor and consumer inquiries through print, radio and online editorial and ads, but they also chased down and caught the attention of opinion leader publications that we had been trying to contact for years. They did it in a week. Whyte PR’s diverse and cost-effective programme ranged from media release, radio and ad work, right through to redesigning our product’s box artwork. I was really happy with the results.